Usha Martin, along with its channel partners, Madras Hard Tools and Super Marine, conducted a series of technical seminars across two states in South India for the fishing industry with the objective of strengthening brand presence, enhancing customer engagement, and creating awareness of the advantages of Usha Martin's fishing wire ropes.
The seminars were organized at major fishing harbours, including Kanyakumari, Munambam, Kollam, Colachel, and Muttom, with active participation from fishing boat owners, net operators, and end-users.
To honour our customers and build long-term associations with the fishing industry, a Lucky Draw and Prize Distribution Ceremony was organized as part of the initiative at the fishing harbour. The event witnessed enthusiastic participation from the local fishing community, further strengthening customer engagement and reinforcing Usha Martin's commitment to building strong customer relationships and delivering reliable solutions that meet the evolving needs of the fishing sector.
